The Tribemint team believes brand success starts with a clear vision born from a place of passion, idealism and limitless possibilities. Our workshop provides “the visionaries playground,” a neutral environment for entrepreneurs and company stakeholders to start to explore and discover the winning strategy and vision for each individual brand and company.
Julie Thorne Engels is a lifelong visionary, strategist and entrepreneur with a passion for employing creativity to drive business and social change. As the CEO of TRIBEMINT, Julie is merging her talents to build a new agency experience that truly believes in the power of creating “tribes” around lifestyle brands in order for them to thrive.
Before starting TRIBEMINT, Julie founded Bettyvision, an online vision board platform empowering women to visualize their dreams and make them a reality with community support. It was through the insights gained from this tech start-up’s Millennial user-base that her team saw a greater opportunity to help brands build communities through shared vision, culture and engagement.
Julie has a proven track record of bringing creative projects from ideation to execution in a multitude of platforms. In her last tenure agency position, Julie was the SVP, Creative and Strategy at The Regan Group a marketing agency that specializes in consumer activation strategies across all industries.
Lindsey Heisser is the Managing Director of Tribemint specializing in campaign ideation and execution, marketing and communication strategy and technology development. Heisser brings her entrepreneurial spirit and innate curiosity of today’s trends to deliver Tribemint’s clients with fully integrated campaigns turning consumers into brand loyalists.Prior to joining Tribemint, Heisser was Director of Marketing at The Regan Group, a consumer engagement agency entrenched in entertainment and consumer packaged goods industries. It was during her 5-year tenure at the agency, Lindsey Heisser met, Tribemint’s CEO, Julie Thorne Engels, and together they shaped the company culture and drove the agency’s most profitable years in business.